"Salary Theorem" states that "Engineers and Scientists can never earn as much as Business Executives and Sales People."

This theorem can now be supported by a mathematical equation based on the following two postulates:

1. Knowledge is Power.
2. Time is Money.

As every engineer knows:
Power = Work / Time

Since:
Knowledge = Power
Time = Money

It follows that:
Knowledge = Work/Money.

Solving for Money, we get:
Money = Work / Knowledge.

Thus, as Knowledge approaches zero, Money approaches infinity, regardless of the amount of work done.

Conclusion:
The less you know,the more you make.

As a graphic designer, it feels great to find my customers so convinced about the power of a logo and what benefits it can earn them. However, I would say it is not just enough getting a simple logo designed for the sake of just having it. Now its time to make your logo design more exceptional and I am sure other designers will agree with me:)

Yes, I want you all to ask your designers make your logo look more conceptual and clever using the graphic designing tricks. As it is said, a logo should not be a plain looking symbol…it should reflect you and your company’s personality.

The final result of a cleverly designed logo often appears to be very simple making it difficult for the customers to accept the high cost of their no-frills logo.

Therefore, I have compiled some famous logos here which will help you notice that a meaningful logo can leave an eternal impression on the customers.

I am sure it will be fun studying these below given logos and will definitely tempt you to think out of the box. Let’s see if you can figure out the hidden symbols….get started!!


Here is the list:- 1. It is a logo design for a high end day spa… the hands effectively convey relaxing massage integrated with the proximity of the “owl eyes” to clearly say “wisdom”.



2. Being an Online Food Delivery service, its logo shows a fork formed into an @ symbol! Such a easy logo to remember.Designer - Bojan Stefanovic


3. The Big Ten collegiate conference has eleven schools but they didn’t want to change their name. However, they used their logo to hide the numerical “11” in the name.

4. This famous logo is extremely clean and simple but this arrow might not look like more than a smile to you. Before, coming to any conclusions I would like you to know the concept behind this…it says that amazon.com has everything from a to z and it also represents the smile brought to the customer’s face.


5. Designer - Josiah Jost The designer of ED Logo – “Elettro Domestici -Home Appliances” in English, changed the concept of traditional logo designing through this logo. The designer has amazingly used the negative space to demonstrate the letter “E” and “D” making the logo look like an electric plug.

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6. This logo is too good to be ignored….it is very cleverly designed with a typeface where every letter is a variation of number 8. Nothing better have been thought.




7. Designer - Toni It is a company which designs compact tractors. The letters “E” and “H” make up the image of a tractor.


8. One of my favorite chocolates…yummy!! But trust me I never noticed the brilliant logo while enjoying my bar. You must be thinking what is there to find out as it clearly shows the Swiss Alps? Let me explain…Toblerone originated in Bern, Switzerland - A city whose name is rumored to mean, “City of bears”. When you look at it again you will find a bear in the logo.



9. What better logo can be used to symbolize a marriage with two mirrored “R” in the middle. No frills, no shadows, still so powerful and meaningful.



10. Although it is quiet evident but still I liked the concept a lot. Two musical notes are bent in a way to make a heart and and headphns. The softness of this logo expresses “Love for Music“


11. The complexity of this logo is its beauty. It is a business and IT consulting company based in the UK and the logo is a combination of numeric and alphabets to explain the word “intricate”.



12. You would say you have seen it thousand times but just to make you notice an arrow formed between the letters “E” and “X” conveying speed, direction and reliability of this amazing courier service.


13. Designer - Sean Farrell Logo Design: When you take off a piece of the “v” in the word “review” it forms a check mark (for review). Simply amazing!!



14. If you’ve ever visited one of the famous stores in Paris - Galeries Lafayette, you will notice that it’s logo represents Paris with its joined letters “t” to form Eiffel Tower. C’est magnificique!


15. Designer - Maumer As “Pakuay” is a packaging company, so the logo shows a broken down box in the shape of the letter “P”



16. The logo shows 3 concepts at the same time. A whale’s tail, letter “W” in green and the white space forming an “H” for Hartford.



17. Designer - Mike Erickson Zip - The “I” has been replaced with a zipper to connect the Z & P



18. Notice carefully…the VIA rail Canada logo makes two train tracks with the letters” V” and the “A”. The alphabet “I” is the division between the two. A simply brilliant logo.



19. You will notice here how cleverly designer have integrated a bed with the letter “M” to come up with a logo for an organization of doctor’s dealing with sleep issues.



20.It is a logo for Architecture Center Of Budapest and looks more like a maze but if you follow the white space, the four lettered company name will become evident.


21. Designer: Jason Cho The designer gives the message in a subtle but evident manner by shaping piano keys like trees to resemble a keyboard/piano.



22.The logo reflected a clever way of splitting the alphabets, N and W (north west) along with a location pointed to by the red triangle in the upper left corner. The redesign lost the charm of the original.




23. Designer:Josiah Jost This could be defined as real creativity…A regular film reel turned to look like a scary ghost for a production house.



24.At first glance the logo may look like a simple picture of a young girl doing her yoga exercise but if you watch it carefully the body posture is creating the Australia Map.


25. Guys, now comes the most fascinating one…good job. When “Google” celebrated its 25 years of TCP/IP it revealed its logo with hidden year “2008” Now its time to be honest and give yourself some points…. how many of these hidden symbols you have noticed before? And if you think you are too good at it and these conceptual logos were not new for you then don’t hesitate to jump in and share some other good ones with us.

School: A place where Papa pays and Son plays.

Life Insurance: A contract that keeps you poor all your life so that you can die Rich.

Nurse: A person who wakes u up to give you sleeping pills.

Marriage: It's an agreement in which a man loses his bachelor degree and a woman gains her masters.

Tears: The hydraulic force by which masculine willpower is defeated by feminine water power.

Lecture: An art of transferring information from the notes of the Lecturer to the notes of the students without passing through "the minds of either"

Conference: The confusion of one man multiplied by the number present.

Compromise: The art of dividing a cake in such a way that everybody believes he got the biggest piece.

Dictionary: A place where success comes before work.

Conference Room: A place where everybody talks, nobody listens and everybody disagrees later on.

Father: A banker provided by nature.

Criminal: A guy no different from the rest.... except that he got caught.

Boss: Someone who is early when you are late and late when you are early.

Politician: One who shakes your hand before elections and your Confidence after.

Doctor: A person who kills your ills by pills, and kills you by bills.

Classics: Books, which people praise, but do not read.

Smile: A curve that can set a lot of things straight.

Office: A place where you can relax after your strenuous home life.

Yawn: The only time some married men ever get to open their mouths.

Etc.: A sign to make others believe that you know more than you actually do.

Committee: Individuals who can do nothing individually and sit to decide that nothing can be done together.

Experience: The name men give to their mistakes.

Atom Bomb: An invention to end all inventions.

Philosopher: A fool who torments himself during life, to be wise.

Source: MY INBOX

• The word "queue" is the only word in the English language that is still pronounced the same way when the last four letters are removed.
• Beetles taste like apples, wasps like pine nuts, and worms like fried bacon.
• Of all the words in the English language, the word 'set' has the most definitions!
• What is called a "French kiss" in the English speaking world is known as an "English kiss" in France.
• "Almost" is the longest word in the English language with all the letters in alphabetical order.
• "Rhythm" is the longest English word without a vowel.
• In 1386, a pig in France was executed by public hanging for the murder of a child
• A cockroach can live several weeks with its head cut off!
• Human thigh bones are stronger than concrete.
• You can't kill yourself by holding your breath
• There is a city called Rome on every continent.
• It's against the law to have a pet dog in Iceland!
• Your heart beats over 100,000 times a day!
• Horatio Nelson, one of England's most illustrious admirals was throughout his life, never able to find a cure for his sea-sickness.
• The skeleton of Jeremy Bentham is present at all important meetings of the University of London
• Right handed people live, on average, nine years longer than left-handed people
• Your ribs move about 5 million times a year, everytime you breathe!
• The elephant is the only mammal that can't jump!
• One quarter of the bones in your body, are in your feet!
• Like fingerprints, everyone's tongue print is different!
• The first known transfusion of blood was performed as early as 1667, when Jean-Baptiste, transfused two pints of blood from a sheep to a young man
• Fingernails grow nearly 4 times faster than toenails!
• Most dust particles in your house are made from dead skin!
• The present population of 5 billion plus people of the world is predicted to become 15 billion by 2080.
• Women blink nearly twice as much as men.
• Adolf Hitler was a vegetarian, and had only ONE testicle.
• Honey is the only food that does not spoil. Honey found in the tombs of Egyptian pharaohs has been tasted by archaeologists and found edible.
• Months that begin on a Sunday will always have a "Friday the 13th."
• Coca-Cola would be green if colouring weren’t added to it.
• On average a hedgehog's heart beats 300 times a minute.
• More people are killed each year from bees than from snakes.
• The average lead pencil will draw a line 35 miles long or write approximately 50,000 English words.
• More people are allergic to cow's milk than any other food.
• Camels have three eyelids to protect themselves from blowing sand.
• The placement of a donkey's eyes in its' heads enables it to see all four feet at all times!
• The six official languages of the United Nations are: English, French, Arabic, Chinese, Russian and Spanish.
• Earth is the only planet not named after a god.
• It's against the law to burp, or sneeze in a church in Nebraska, USA.
• You're born with 300 bones, but by the time you become an adult, you only have 206.
• Some worms will eat themselves if they can't find any food!
• Dolphins sleep with one eye open!
• It is impossible to sneeze with your eyes open
• The worlds oldest piece of chewing gum is 9000 years old!
• The longest recorded flight of a chicken is 13 seconds
• Queen Elizabeth I regarded herself as a paragon of cleanliness. She declared that she bathed once every three months, whether she needed it or not
• Slugs have 4 noses.
• Owls are the only birds who can see the colour blue.
• A man named Charles Osborne had the hiccups for 69 years!
• A giraffe can clean its ears with its 21-inch tongue!
• The average person laughs 10 times a day!
• An ostrich's eye is bigger than its brain

One of these amazing, but useless facts is false. Do you know which one?

post then in your comments......